Ecommerce UX — Czech market, conversion-first

We help Czech online stores increase revenue through measurable UX improvements: faster search, smart product pages, clearer checkout flows and mobile-first performance.

Prague-based Czech market specialists A/B experimenters
Ecommerce UX overview

Product listing & discovery

Optimised filters, category funnels and merchandising to increase findability and average order value.

Product listing

Product page optimization

High-converting descriptions, image prioritisation, and modular components for cross-sell and trust signals.

Product page

Checkout & payments

Reducing friction, local payment methods for CZ, trust marks and one-page flows that reduce abandonment.

Checkout flow

Case studies — selected wins

Short experiments and iterative improvements delivered measurable uplifts for local retailers and B2C marketplaces.

  • Teamshop.cz — +18% conversion on category filters
  • HomeDecor — 24% fewer drop-offs at checkout
  • SportGear — faster mobile cart, +12% AOV
Discuss a case
Case study hero
Deep dive: Teamshop.cz

We ran a 6-week test on filters and product prioritisation — results measured in Google Analytics and server logs.

1

Audit & research

Heuristic review, analytics audit and quick user interviews on-site or remotely.

2

Experiment design

Prioritised A/B tests and prototype flows with measurable KPIs.

3

Implementation & iterate

Launch, measure, refine — sustainable improvements that compound over time.

Engagement models

Choose a model that fits your stage — discovery sprint, test-and-learn or retained optimisation.

Package Duration Focus From
Discovery sprint 2 weeks Audit & roadmap €2,500
Experiment bundle 1–3 months 2–6 A/B tests €4,500
Retained UX Ongoing Continuous optimisation €2,000/mo

Prices indicative; final quotes in CZK available after brief.

Get a tailored quote
Tools we use
  • Figma & component libraries
  • Google Analytics & GA4
  • Experiment platforms (internal or third-party)
  • Server-side metrics and AB testing
Lead UX
Marta Novák
Head of UX
"Working with webdesignacademycz brought clarity and measurable uplift to our Czech store. Their pragmatic testing approach reduced checkout friction and improved mobile conversions." — Retail partner, Prague

FAQ

We define KPIs with you (conversion, AOV, checkout completion) and measure via GA4, server metrics and experiment platforms. Every change must be measurable.

Yes — we adapt to platform constraints and recommend the best experiment approach: client-side or server-side depending on tech and goals.

Yes. We test local payment methods, regional shipping messaging and return policies to align UX with Czech customer expectations.

Trusted by

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Visit (by appointment)

Opletalova 20, Praha 1, 110 00 — Prague, CZ